MYSTERY
ABOARD
-
FANTA
HALLOWEEN
Client: Fanta (Coca-Cola Company)Year: 2024
Role: Art Director
Celebrated on October 31st, Halloween is a key date for Fanta's communication strategy.
This year, the beverage has teamed up with Warner Bros. to launch the film "Beetlejuice: Beetlejuice," a sequence to Tim Burton's iconic 1988 classic, as part of the global campaign "Wanta Fanta."
In addition to this spooktacular film, the brand has conjured up a limited-edition flavor inspired by the movie, named Fanta Beetlejuice Mystery.
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The activation will unfold as a thrilling horror novel tailored for TikTok.
The storyline, "Mystery Aboard," will consist of seven captivating episodes,
drawing inspiration from the delightful and quirky universe of Beetlejuice.
![]()
This year, the beverage has teamed up with Warner Bros. to launch the film "Beetlejuice: Beetlejuice," a sequence to Tim Burton's iconic 1988 classic, as part of the global campaign "Wanta Fanta."
In addition to this spooktacular film, the brand has conjured up a limited-edition flavor inspired by the movie, named Fanta Beetlejuice Mystery.
The activation will unfold as a thrilling horror novel tailored for TikTok.
The storyline, "Mystery Aboard," will consist of seven captivating episodes,
drawing inspiration from the delightful and quirky universe of Beetlejuice.
TRAILER
EPISODES
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#7
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