Look at the world like a child

LOOK AT THE WORLD
LIKE A CHILD

Client: Kinder
Agency: Humanz Russia
Year: 2019
Role: Art Director

CONTEXT
Some things can mean the world to children, but many parents simply lack the imagination to see it. So we decided to give them a helping hand, to launch the first campaign co-created by children targeting adults.

SOLUTION
Every campaign touchpoint was aimed at making parents see the world through the eyes of a child and most importantly: we helped parents understand their children better and nurtured their harmonious development.

IN-STORE
AR ACTIVATION

MAKING-OF

Hello ; )
I'm Pedro Tauffer
a multidisciplinary creative
with art direction and
design background.

︎About me